Made You Look
Event:
HighLight Festival
Artists:
Zane Jarvie (PErformer)
Collaborators:
Dean Holdaway (Technical Design)
Frampton Signs (Neon)
Image Credits:
Degge Jarvie (Photographer)
This cheeky low profile installation was a treat to be discovered for those who followed the performer in the white boiler suit. After collecting gazes in a direction, at the push of a button a neon sign reads ‘MADE YOU LOOK’ then vanishes again.
The signs themselves are impactful and beautful, The act of following a performer that promises a special installation is intriguing and exciting, and then the final reveal and punchline is hilarious and joyful.
The goal for this installation was to take a classic prank and turn it into a memorable and elegant art installation and interactive performance experience for a festival environment.